Social Media Search Key Trend for Holiday Shopping
The social sphere continues to demonstrate how word of mouth can positively and negatively serve retail brands, but…
News October 14
Latest In: social media
New Report Spotlights How Retailers Handle Social Brand Bashing
While the social sphere is highly regarded as prime real estate to strengthen customer interactions and engagement, a…
News May 20Social Media Analytics Turns Customer Sentiment into Actionable Data
While many retailers may still be working to best utilize the data they currently collect —such as sales…
News May 6Retail TouchPoints Q&A with Pehr Luedtke, CEO, PowerReviews
The power of word-of-mouth is clear in retail. As a matter of fact, 61% of people rely on…
News May 6New Merkle Research Offers Insights on Consumers’ Mobile Email Behavior
Mobile users younger than age 40 are more likely to access their personal email via mobile devices compared…
News April 15New Research Says Social “Fans” Spend More
Social media marketers looking for an indication that their efforts are helping the bottom line will be encouraged…
News March 24Latest Promos Leverage Community Engagement, Contests Into Campaigns
Rather than simply kicking off the holiday season with early discounts, some retailers have taken an innovative twist…
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