Latest In: social media

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4 Tips For Maximizing Social Media Success

In retail, lots of traffic is great — but the real measure of success is how many people…

News July 24
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Social Commerce Best Practices: Optimize Mobile, Match Products To Platform Strengths

Social media is no longer just a place for building brand awareness or loyalty: it’s another potential storefront,…

News May 17
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Instagram Begins Limited Rollout Of In-App Payment

Instagram has quietly added a native payment feature to its app for selected users, according to TechCrunch. Shoppers…

News May 4
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#RIC18 Attendees Get Social: Top Tweets

What happens at the Retail Innovation Conference stays on…Twitter! During three days of Store Tours, keynotes and breakout…

News May 4
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Victoria’s Secret Generates 28% Of All Retail Social Media Actions

Victoria’s Secret was the dominant retail brand on social media in 2017, receiving more than 352 million cross-platform…

News April 23
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Influencer Marketing Playbook: Micro Influencers, Multi-Tier Campaigns & New Instagram Features

In September 2017, super influencer Arielle Charnas of Something Navy was said to rack up more than $1…

Features April 19
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Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video

As if further proof of the importance of a mobile-first strategy was needed, holiday 2017 demonstrated the influence of mobile…

News March 15
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Manhattan Associates Launches Customer Engagement Solution With Social Listening

Manhattan Associates, Inc. has unveiled a new Customer Engagement solution designed to deliver personalized shopping experiences. Part of…

News January 17
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LIDS, Lowe’s And Sephora Find New Ways To Tackle Social Media

It’s clear by now that for retailers, leveraging social media is no longer a “nice to have,” it’s…

News September 12
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