The Social Commerce Lowdown: the Latest from Pinterest, Meta, Twitter and YouTube (and Why it Matters)
The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities…
Features March 11
Latest In: social media
Report: From Exhausted Parents to Eager Activists, Modern Shoppers are More Diverse Than Ever
The past two years have been chaotic for the average person, which has impacted just what they’re looking…
Features March 2
4 Practical Tips for TikTok Success
The speed at which TikTok has become a focal point of conversation and community in the U.S. has…
Features February 15
81% of Shoppers Buy In-Store After Discovering Products on Social Media
Omnichannel has firmly cemented itself as the key to retail in the U.S.: 72% of shoppers use at…
Features January 3
Pinterest’s Mission: Make its Platform the ‘Starting Point for Shopping Journeys’
Pinterest is a social media platform and yet…it isn’t. At the very least, the form it takes is…
Features December 2
Pinterest Debuts Shoppable Livestreaming with Top Creators
Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable…
News November 1
The Facebook Rebrand and What it Means for “Metaverse Commerce”
Mark Zuckerberg followed up his broad-reaching announcement about the future of the company formerly called Facebook with a…
Features October 29
Livestreaming: Debunking 5 Common Myths
“Livestreaming” is one of the buzziest terms of the moment in retail, but the live shopping concept has…
Features October 6
Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm
Seemingly every day there’s another announcement about a new feature enabling purchases on one social platform or another.…
Features September 16Top Stories
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