Verizon Media, Catalina Partner to Deliver User-Level Marketing Insights
Verizon Media has entered a partnership with Catalina that will integrate Verizon Media’s first-party data with Catalina’s sales…
News April 8
Latest In: marketing
Wayfair Promotes Marketing Insider to CMO
Wayfair has announced that Chief Product and Marketing Officer Ed Macri will retire from the company this year.…
News March 12
Ideoclick Expands Advertising Expertise to Instacart, Walmart and Target
Ecommerce optimization platform Ideoclick has added Instacart, Walmart and Target to its portfolio of supported advertising platforms. The…
News February 25
Bluecore Combs Through Browsing Data to Target Shoppers on the Right Channels
Multi-channel marketing technology company Bluecore has released Bluecore Advertise, the first of the solution provider’s product lines to…
News February 4
Pinterest Partners with Solution Providers to Streamline Creation of Multiple Unique Ads
Pinterest has created a new badge, Dynamic Creative, that will let advertisers, including retailers, partner with platforms to…
News January 20
CMO Council Report: Why Paid And Earned Media Must Be In Sync For Retail Success
Marketing and communications are two sides of the same coin, but their respective teams are often at odds…
Features September 25
Exclusive Q&A: Why Zulily Has Refocused On Moms — Including Everyone Doing A Mom’s Job
Zulily has consistently targeted moms as its core demographic, and the retailer is refocusing on this commitment under…
Features September 23
Cheetah Digital Offers A Suite Of Tools For Retail Marketers
Cheetah Digital, a customer engagement solution provider, offers the Customer Engagement Suite to help retailers create impactful, personalized…
News September 3Alibaba Enhances Luxury Offerings With Tools Aimed At Gen Z Shoppers
Alibaba is retooling its luxury platforms, including Tmall Luxury Pavilion and Luxury Soho, to help high-end brands connect…
News August 26Top Stories
