How CMOs Are Benching The CIOs In This Fall’s Hottest Game: Real-Time Retailing
By Graham Cooke, Founder, CEO, Qubit It’s fall and there are two things on the mind of every…
Executive Viewpoints October 18
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RedPlum Survey Reveals Millennials Still Clip Newspaper Coupons
Marketers and media planners continually are challenged to engage and activate consumers across demographics. While digitally charged Millennials…
News October 18Increase Sales. Learn What Customers Want. Price: $25
By Rodney Mason, CMO, parago Here is important news for retailers who are competing for the increasingly frugal…
Executive Viewpoints September 27Successful Email Campaigns Focus On Personalization
By Alicia Fiorletta, Associate Editor More consumers are turning to their mobile devices and social media to connect…
Executive Viewpoints August 28Become A Pop-Up Powerhouse!
For years, pop-up shops have been embraced by merchants that sell holiday-themed or seasonal products. But retailers of…
Executive Viewpoints August 27Will Retailers See Success This Back-To-School Season?
Sure, kids and parents alike dread this time of year. The back-to-school commercials start, and the summer starts…
Executive Viewpoints August 6Westfield Taps Yammer To Create A Social Enterprise
Social networking sites are becoming integral to daily Internet behaviors. In the U.S. alone, people spent 121 billion…
News May 2Business Author And Former Kodak CMO Shares Personalization Imperatives
Retailers are using personalization as a successful way to optimize customer engagement and acquisition, and in turn, generate…
Features April 11Taco Bueno Partners With AirWatch To Manage And Protect Tablets
Restaurants and quick-serve chains can leverage mobile devices in a variety ways at the front and back ends…
News April 10Top Stories
