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Making Sure Your Business Is Visible On Mobile

By Darnell Holloway, Senior Manager of Local Business Outreach, Yelp   It’s no secret that consumers are turning…

Executive Viewpoints February 24
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Swiftpage Emphasizes Mobile-First Approach With Saleslogix Mobile 3.0

The convenience of accessing customer data while on the go often is disrupted by mobile platforms and apps…

News February 10
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Data Collection Plays Key Role In Social Shopping

Retailers should view social shopping not only as a way to achieve more personalized engagement with customers and…

News January 13
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How Do Your Video Results Measure Up?

Russ Somers, VP Marketing, Invodo Inc.   Video has become a go-to tool for retailers and brands. The…

Executive Viewpoints December 23
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Duane Reade Delivers Social ROI With Facebook Contest

Duane Reade has launched the “Show Us Your Party Legs” Facebook photo contest, a three-week-long omnichannel marketing campaign…

News December 18
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The Devil Is In The Details

By Alicia Fiorletta, Senior Editor  You know that saying “the devil is in the details”? It refers to…

Executive Viewpoints December 10
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Five Retail Trends To Watch For In 2014

By Scott LiPera, Global Practice Lead, Commerce & Content, eClerx   The retail industry is undergoing a rapid…

Executive Viewpoints December 9
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Investigating The Holiday Email Inbox

By Alicia Fiorletta, Senior Editor As we make our way through the holiday season, it’s evident that retailers…

Executive Viewpoints December 5
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Nine Marketing Musts, Delivered By A Rubber Duck

By Jill Berardi, Owner of BerardiGroup LLC When it comes to marketing brilliance, let’s just say artist Florentijn…

Executive Viewpoints November 29
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