Big Lots Looks to Bolster Lagging Sales with New Affiliate Program
Big Lots is moving full steam ahead despite its recent bankruptcy filing and sale. In addition to bringing…
News September 26
Latest In: influencer marketing
Snoop Dogg Sparks Brand Awareness, Lowers Acquisition Costs for Solo Stove
When Luana Bumachar joined Solo Brands as its Chief Marketing Officer earlier this year, there was a big…
Features September 10
YouTube Expands Shopify Partnership to Amp Up Creators’ Affiliate Efforts
In 2023, people watched over 30 billion hours of shopping related videos on YouTube, according to the company.…
News August 20
Immersive Social, In-Store Experiences Drive Success for ‘Indiana Jones’ Collection Launch
Indiana Jones, played by mega-movie star Harrison Ford, is perhaps one of the most beloved characters in modern…
Features August 19
Southwest Airlines Taps TikTok Creators to Offer ‘Shoppable Flights’
Southwest Airlines is partnering with creators in various subcultures of TikTok to both highlight travel inspiration and offer an…
News July 24
HSN Launches Creator Platform to Build Direct Connections with Digital Influencers
Live shopping veteran HSN has launched a new creator platform, HSNfluencer, to directly recruit, manage and analyze its…
News July 9
Following Bankruptcy, Joann Looks to Broaden its Appeal with ‘Jo-And’ Campaign
Known primarily as a sewing and fabric destination, Joann is looking to broaden its appeal by highlighting its…
News June 28
How Xcel Brands’ CEO is Trying to Solve Social Commerce
There’s no shortage of companies trying to crack the code of social commerce in the U.S. — from…
Features June 21
How Rebecca Minkoff is Feeding her Risk-Taking Addiction
Rebecca Minkoff doesn’t just like taking risks — she’s addicted to it. “It’s all about pushing myself out…
Features May 6Top Stories
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