E-Commerce Content: Five Steps To Improve PLA Click-Throughs
Google Shopping Campaigns are expected to heavily influence holiday traffic as consumers compare pricing and look for specific…
Executive Viewpoints November 10
Latest In: Google Shopping
Will 2014 Be The Year Of Google Shopping?
By Alicia Fiorletta, Senior Editor The digital marketing space is evolving at a rapid pace. So much so…
Executive Viewpoints April 22Are You Actually Taking Advantage Of Google Shopping? The Answer May Surprise You
By Chris Darabi, Senior SEM & Channel Sales Consultant, InternetMarketing.net Google Shopping, otherwise known as Product Listing Ads (PLAs)…
Executive Viewpoints April 4The New Era Of Digital Advertising
Search engines have been spotlighted as key entry points for brands and retailers to engage with ready-to-buy-consumers. Now,…
Executive Viewpoints March 28Solutions For Merchants And Retailers As Google Sunsets The Shopping API
By Sivamani Varun, Co-Founder, CEO, Semantics3, Inc. You might have read of Google’s shutdown of its Reader service,…
Executive Viewpoints September 13Wasserstrom Optimizes Product Listing Ads With Adlucent
As Google and Amazon battle for status as the Number One consumer search site, retailers competing head-on with…
Features August 14IgnitionOne Unveils Google Shopping Solution
More retailers are considering the benefits of Google Shopping Product Listing Ads (PLAs) to maximize product visibility and…
News February 25Solution Roundup: 10 Companies Provide Retailers With New And Updated Solutions
Retailers are seeking innovative solutions and services to help them better keep pace with a variety of trends…
News January 28Google Shopping As A Holiday Comparison Shopping Site The new phenomenon, Google Shopping, can help consumers locate products…
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