Google Aims to Make Shopping Online More Natural, Visual
“Natural” was the word of the day at Google’s third annual SearchOn event, where the tech giant unveiled…
News September 29
Latest In: Google Shopping
4 Ways Google is Making it Easier to Shop (and Sell)
Google is not a retailer or a marketplace, and it doesn’t want to be — the company is…
Features April 8
Retail Marketers, from Associates to C-Level, Are Split on Ad Platforms. Here’s Why.
What advertising platforms do retail marketers wish they could spend more time on? This was a critical question…
Executive Viewpoints January 7
Google Takes Window Shopping to the Next Level with Shoppable Street Murals
Google Shopping and American Express have teamed up to celebrate small businesses this holiday season with a new…
News November 24
Google Highlights 2021 Trends in Shoppable Digital Magazine
Google Shopping has teamed up with the fashion and pop culture publication PAPER to create a shoppable digital…
News November 1
Google Doesn’t Care if it Sells Products, but it Cares a Lot About Attracting Shoppers. Here’s Why.
In the world of ecommerce, Google is a bit of an anomaly: while a relatively minor player in…
Features October 21
Why Google’s Recent Shopping Blitz is as Much About Advertising as Ecommerce Expansion
Google has indisputably cornered the market on search, and now the tech giant is setting its sights further…
Features June 4
Are Third-Party Marketplaces the Growth Driver Legacy Retail is Looking for?
If you’ve noticed a lot of new third-party marketplaces popping up lately, you’re not imagining things. More and…
Features May 27
How to Make the Most of Free Google Shopping Listings
With the coronavirus pandemic forcing businesses to shutter their brick-and-mortar outlets and target customers online to simply stay…
Executive Viewpoints September 28Top Stories
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