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Digital Gift Card Services Increase Loyalty, Create Seamless Exchange And Redemption Process

Gift card purchases are expected to reach $100 billion in sales by 2012, according to research firm TowerGroup…

News November 28
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New Research Predicts A Jolly Holiday For Mobile Commerce

Mobility is the hot-button topic for retailers this holiday season as consumers grow more comfortable browsing and buying…

News November 16
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Forward-Thinking Retailers Tap Mobility To Connect With Shoppers

Retailers are gravitating to mobile marketing initiatives including short message service (SMS) marketing, quick response (QR) codes, and…

News November 10
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Conjugating Mobile: Facebook As Big Brother

The litmus test for the success of any mobile technology is our ability to conjugate nouns and verbs…

News November 10
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Timing, Delivery And Relevance Key To Daily Deal Success

Part 2 of the Retail TouchPoints Daily Deal Update In light of economic uncertainty, consumers are tapping into…

Features October 27
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Six Ways To Transform Software Into Emotional Concepts that Customers Love and Buy

I remember a January afternoon in our start-up company’s Dallas showroom. Mycolleagues and I were perfecting our pitch…

Executive Viewpoints October 27
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Merchants, Analysts Debate The Longevity of Daily Deals

Daily deals have emerged as a way for retailers to increase customer acquisitions and overall purchase rates. Sites…

Features October 20
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Facebook, CVS And P&G Present Keynotes During Shopper Marketing Expo 2011

Carolyn Everson, VP of Global Marketing Solutions for Facebook joins Michael Schmidt, Director of Walmart Beauty & Health…

Features October 13
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Retail Workforce Management Is About Understanding The Customer Experience

I don’t know about you, but I take most of the articles I read about the retail customer…

Executive Viewpoints October 5
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