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Survey: Merchants Rank Social Media Success By Number Of Fans, Not ROI

Retailers remain in the early stages of social media marketing and are hesitant to look for an ROI…

News April 13
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Facebook/Loyalty Combo Sends Coupons To Friends For Items Just Purchased

Imagine if just a fraction of the 500 million Facebook users connected with just a few of their…

News April 12
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PowerReviews Adds New Facebook Capabilities; Quantifies Value of Customer Reviews

As Facebook continues to be a primary driving force behind retailers’ social commerce efforts, the solutions market is…

News April 11
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Roots, Jones Apparel Group Tap ‘Fan Shop’ For Enhanced Facebook Engagement

As retailers continue to focus on the value of social media, it’s clear that Facebook is a driving,…

News April 8
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Adidas Soccer, Golfsmith Tap SortPrice For Selling Via Facebook Store

More than 1,500 retailers, including Adidas Soccer, Golfsmith and Sharper Image, have chosen to open stores on Facebook…

News March 8
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Study Reveals Majority of Retailers Are Under-Utilizing Online Video

As many as 40% of the top retail web sites have no significant video presence, according to a…

News February 28
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JCPenney Extends E-Commerce Functionality With New Facebook Application

The next frontier of social shopping has arrived. While retailers have been capitalizing on the thriving communities within…

News December 16
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Facebook Deals Partners With Gap, American Eagle To Tap Location-Based Trend

Shortly following the release of Facebook Places, the social networking powerhouse has jumped on the location-based application bandwagon…

News November 18
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4 Ways To Up The Ante With Social Media Spirit For Holiday

By Mélanie Attia, Product Marketing Manager, Campaigner The holiday season seems to sneak up earlier each year. Even…

News November 18
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