Latest In: augmented reality

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6 Trends Driving Store Design Innovation in 2024

After years of lockdowns and digital-driven behaviors, consumers’ actions have shown how crucial the store experience is to…

Features December 13
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Herman Miller and Design Within Reach (DWR) have launched 3D product visualization on their U.S. retail websites to ease customization for shoppers and designers.

Herman Miller, Design Within Reach Launch 3D Product Visualization Online

To make product customization easier and more contextual for online shoppers, Herman Miller and Design Within Reach (DWR)…

News November 7
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Snap is shuttering is ARES enterprise AR division just 6 months after it launched.

Citing Rise of Generative AI, Snap Nixes ARES White-Label AR Offering

Just six months after it launched, Snap Inc. is closing its AR Enterprise Services (ARES) division, with CEO…

News October 12
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New findings on social commerce behaviors from Havas and Snap.

Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on…

Features July 24
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A woman sitting in a living room, feet up with a cup of coffee, interacting with an ecommerce site experience on her smartphone.

3 Technologies That Are Transforming the Ecommerce Experience

Flat. Boring. Uninspiring. These are words often used to describe ecommerce sites, despite the rapid evolution of digital…

Features July 21
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Ikea giving bag with AR imagery

UPDATED: Ikea Brings (Really) Big Blue Bag to NYC

Editor’s note: This story has been updated based on recent developments. Ikea will unveil a 19-foot-high interactive version…

News June 8
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Snap is making its AR tech available to retailers.

Snap Offers its AR Tech to Retailers with new White-Label SaaS Solution

Snap is known for its innovative use of augmented reality (AR), but that tech has been relegated to…

News March 23
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Ikea and Meta are launching a new store-based AR game on Instagram in Sweden.

Ikea Taps Meta’s Tech for New In-Store AR Game in Sweden

Ikea’s marine-focused BlÃ¥vingad toy line is the inspiration behind a new interactive AR experience — Lilla Äventyret (The…

News February 24
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Cartier is celebrating its Tank Watch with a Snap AR lens.

Cartier Takes Consumers Back 100+ Years to Celebrate the History of the Tank Watch

To honor the debut of the fourth iteration of its Tank Watch, Cartier teamed up with Snap to…

News February 22
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