Latest In: Features

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The Secret Behind Zumiez’s Powerhouse Sales

Zumiez's annual 100k celebration is not your usual corporate recognition retreat. We take a deep dive into how…

Features February 17
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The consumer influences and impulses that will shape the year in spending.

2026 Vibe: Nonconformity, Self-Preservation & Fandom will Shape the Year

Fortune-telling has long been an elusive yet in-demand art, somehow still appealing despite how often prognosticators get it…

Features February 12
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This is the only face you'll see in Levi's "Behind Every Original" Super Bowl LX ad.

Marketers Kick Off Year of High-Profile Sporting Moments with Super Bowl LX: AI, GLP-1 Pitches Steal the Show

In an era of increasing media fragmentation, the Super Bowl remains one of the few live events that…

Features February 10
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Staples Canada Boosts Productivity, Cuts Training Time with Fulfillment Center Robotics

Staples Canada has been offering next-day delivery for three decades — even before the office supplies retailer ventured…

Features February 5
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Google CEO Sundar Pichai at the NRF Big Show

Why Shopping has Become the Biggest Battlefield in the War for AI Supremacy

When Google CEO Sundar Pichai took the stage at the NRF Big Show last month it was a…

Features February 3
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Why Users of Lowe’s AI-Powered Mylow App Convert 2X More

Lowe’s knows that home improvement projects can be daunting. Even a relatively modest bathroom or kitchen renovation involves…

Features January 29
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FairPrice private label brands compete head to head with the nationals.

How FairPrice Turned its Private Label into a CPG Brand That’s Beating the Nationals

Private label brands have been on a tear the last few years: after decades spent in the shadows…

Features January 27
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AI showed promising results this holiday season according to Salesforce.

Record-Breaking Results: How AI Influenced $262 Billion in Online Holiday Sales

Salesforce holiday data shows eye-popping numbers on the role of AI in boosting conversion, with notably higher rates…

Features January 26
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How Barnes & Noble Used its Stores to Launch a New Chapter

Prognosticators have gleefully foretold the death of the store for decades now, and it still hasn’t come true.…

Features January 21
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