Learn to keep your enterprise retail growth on track as your commerce channels expand, in this upcoming webinar about how top retailers unify their operations across every touch point.
Serge Hachem, Director of Solutions Engineering at Lazer Technologies and Frank Kouretas, Chief Product Officer at ESW will explain how growth breaks down when commerce expands across channels faster than systems can unite core operations. As you build upon your DTC foundation with marketplaces, social commerce and AI-driven surfaces, operational complexity compounds quickly. Fragmented commerce creates massive hurdles for inventory visibility, checkout, payments and global cross-border fulfillment.
This webinar is part of Retail Trendcaster: Technologies Shaping the Future of Retail, a series airing live on June 9-10, 2026 and available for replay whenever it’s convenient.
Hosted by Retail TouchPoints and sponsored by ESW, in this session we’ll explore exactly how legacy systems and internal teams reach their limits — and how to push past them. You will discover how leading retailers use orchestrated operating models and agentic AI to cut complexity and support global scale.
Attend this webinar to learn how you can:
- Unify execution across checkout, payments and fulfillment
- Enable commerce everywhere without adding headcount
- Eliminate margin risk and operational drag
Register now to secure your spot.
The Retail Trendcaster Series
We’re bringing industry experts and retail technology leaders together for four sessions focused on practical applications of AI and related technologies.
Don’t miss the other webinars included in the series:
- The AI Shopping Journey: What’s Delivering Results for Retailers Now with Aptos VP of Strategy and Product Nikki Baird and CI&T Global Director, Retail Strategy and Insights Melissa Minkow.
- From Click to Confidence: Elevating AI‑Powered Ecommerce Experience and Scale with Shopify, Microsoft & Vertex with Laura Moses, Principal Partner Manager for Shopify at Vertex and Pat Esposito, Principal Partner Manager for Microsoft at Vertex.
- Will AI Replace the Store Associate? Separating Hype from Reality with KWI CEO Sam Kliger.





