Weightlifting community and apparel brand Gymshark has seen impressive growth since its 2012 founding, now counting 20 million members across 230 countries. However, what Gymshark hasn’t had until now is its own gym. That will change this summer, when the Gymshark Lifting Club opens in the Wynwood neighborhood of Miami, a city where the company has held events that have attracted as many as 20,000 lifting enthusiasts.
Gymshark began as an online-only retailer but the brand moved into physical retail in 2022 with the opening of its first flagship store, on London’s Regent Street. Stores in Manchester, UK, Amsterdam and Dubai followed, and in December 2025 Gymshark opened its first U.S. flagship store in NYC, a 13,000-square-foot space described as a physical love letter to New York City. This followed the UK brand’s U.S. wholesale debut in 12 Dick’s Sporting Goods stores in October 2025.
“The question I’ve been asked the most over the past 13 years is, ‘When is Gymshark going to open a gym?’” said Ben Francis, CEO and Founder of Gymshark in a statement. “Our community has been crying out for it, and it’s something I’ve always dreamed about, but the timing and location had to be right. I’ve visited Miami many times, but even from the very first visit, I knew this would be the only place to open Gymshark’s first gym. The fitness culture, the lifting legacy, the insatiable appetite for health meant it could only ever be Wynwood.”
Gymshark has held some of its biggest-ever events in Miami, with more than 20,000 attendees coming to lift, meet their heroes and set personal bests with trainers. The Wynwood neighborhood boasts powerlifting gyms as well as high-end luxury fitness centers and outdoor beach workouts.
“We talk a lot about being the gym brand,” added Francis. “I genuinely believe that opening our own gym only strengthens that claim. And, at the end of the day, a lot of people always assumed we owned gyms, purely because of the name. Well, now we do and I’m so proud to say that We Do Gyms.”
