Stitch Fix Styles a ‘Modern and Dynamic’ Future with Reimagined Brand, Experience
Following several years of weak sales and a shrinking consumer base, Stitch Fix has launched a transformation strategy…
News September 3
Latest In: Marketing
Salesforce Forecast: Global Holiday Sales to Reach $1.19 Trillion, Up 2% YoY
Value-seeking consumers trading down, strategically waiting for discounts and choosing low-cost Chinese shopping apps will soften holiday sales…
Features August 29
Walmart Marketplace Adds Categories, Enhances Fulfillment Offerings
Walmart Marketplace will add three popular categories to its assortment and expand fulfillment offerings for sellers, including a…
News August 28
Why Gaming Communities Represent a ‘Tremendous Opportunity’ for Brands
The fastest-growing segment of entertainment isn’t movies, TV or even short-form video à la TikTok and YouTube —…
Features August 28
How to Win in the Routine Economy: Elevate the Everyday
As an elder millennial who is trying to do it all (and ideally hit my daily protein goal…
Executive Viewpoints August 28
Yahoo Expands Commerce Media Reach with Planet Fitness Partnership, New Hire
Yahoo Demand-Side Platform (DSP) has announced two strategic partnerships to expand its reach in commerce media and hired…
News August 26
Why Heroes & Villains Prioritizes Fan Experience Over Merch Sales at New York Comic-Con
New York Comic-Con is the place where members of all fandoms can come together and meet their heroes.…
Features August 26
Unboxing the Future: How Connected Packaging Strengthens Brand Consistency
Today’s competitive retail environment has brands facing a dual challenge — creating cohesive omnichannel experiences and engaging with…
Executive Viewpoints August 26
NBCU Continues Push into Shoppable TV with New Paris Hilton Simulcast
NBCUniversal has announced a new partnership with video commerce platform TalkShopLive to create shoppable livestreams. The partnership debuted…
News August 22Top Stories
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