As Brands Slash Ad Spend, Mission-Based Messaging Becomes A Priority
The effects of COVID-19 have reverberated through personal and professional lives. Many are working remotely, homeschooling children and…
Features April 10
Latest In: Loyalty
Marketing During COVID-19: Entertainment, Cleanliness And Charity Make For Winning Messages
It should come as no surprise that COVID-19 and the accompanying social distancing guidelines have changed how people…
Features March 27
How To Establish Loyal Customers During The COVID-19 Outbreak
Without a doubt these are trying times. For most, if not all of us, the developments over the…
Executive Viewpoints March 24Why Experience Is More Than The Latest Retail ‘Buzzword’
Editor’s Note: Angela Gearhart, VP Brand Experience at Sleep Number, will present a session at the Retail TouchPoints…
News March 10IKEA Dubai Launches A Promotion With A New Currency: Time
IKEA Dubai is running a promotion that lets customers spend their time as money, according to Forbes. Shoppers…
News February 18
Agora.io Offers Video Features Designed To Be Included In Retail Apps
Agora.io, a platform for voice, video and live streaming, helps retailers interact with consumers around the world through…
News February 13
Macy’s Launches Points Sweepstakes, Adds Percent-Back Rewards To Loyalty Program
Macy’s has rolled out the newest phase of its Star Rewards program with two major announcements: the introduction…
News February 12
Under Armour Promotes Execs To COO And Newly Created CXO Role
Under Armour has promoted Colin Browne to the role of Chief Operating Officer (COO) and Paul Fipps to…
News February 7
How To Preserve Customers’ Trust: Build A ‘Privacy-First’ Culture
Building trust lies at the heart of modern retailing: 57% of global marketing leaders point to data security,…
Features February 5Top Stories
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