Latest In: WhatsApp

akeneo conversational commerce Jesse Creange Walmart wechat WhatsApp

How AI and LLMs Are Ushering in a New Era of Conversational Commerce

With how fast technology evolves, it can be difficult to remember what the state of ecommerce was 15…

Executive Viewpoints August 5
advertising tools ai Facebook gen AI generative AI instagram Meta Meta Verified social media subscription plan WhatsApp
Meta has rolled out new generative ai features for advertisers.

Meta Rolls Out New AI Tools to Help Brands Enhance Advertising Results

Meta has introduced a series of new generative AI tools to help advertisers automate and scale the “diversification…

News May 7
Andrew Chen apple cdc CommentSold DimensionData Discord Forrester influencer marketing Oxford Slack stackla teams ugc WhatsApp

Building Connected Commerce in the Age of Loneliness

In May 2023, the U.S. Surgeon General declared the country had entered a loneliness epidemic, which could prove…

Executive Viewpoints February 15
AI image outcropping AI Sandbox AI tools business messaging digital advertising Facebook generative AI instagram Jones Road Meta text-to-image AI WhatsApp
Meta unveiled a number of new generative AI tools it is testing for advertisers including background generation.

UPDATE: Meta’s New Generative AI Features Now Available to Advertisers

Editor’s note: This story was originally published on May 12, 2023 under the headline ‘Meta Tests Out New…

News October 6
Featured generative AI QR Codes Retail ThinkTank (2023) Retail ThinkTank: Shopper Marketing & CX (2023) Salesforce Shopping Index wechat WhatsApp
Conversational commerce

Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

In yet another sign that the COVID-generated ecommerce surge has subsided, the Salesforce Shopping Index reported flat ecommerce…

Features May 8
ad revenue sharing alphabet Amazon BeReal bytedance creator funds Facebook Facebook Marketplace facebook messenger Featured Google instagram live shopping livestreaming messaging messaging apps Meta Meta Advantage+ Pinterest reels Retail ThinkTank (2023) Retail ThinkTank: Ecommerce Strategy (2023) short-form video snapchat social commerce super apps tiktok TikTok Promote TikTok Shop Twitter WhatsApp YouTube YouTube Partner program
Meta's recent social commerce pullbacks aren't a sign of retreat.

Don’t be Fooled, Meta isn’t Abandoning Social Commerce — and Here’s Why

Recent headlines about Meta’s Instagram and Facebook doing away with shopping features on their platforms might appear to…

Features February 21
business messaging Meta super apps WhatsApp
Meta is adding new ecommerce functionality to WhatsApp.

Meta’s WhatsApp Takes Another Step Toward ‘Super App’ Status with Commerce Enhancements

Meta unveiled a number of updates that will make easier for users to find, message and buy from…

News November 17
artificial intelligence augmented reality business messaging creator marketing Facebook influencer marketing instagram messenger Meta metaverse Retail ThinkTank 2022 Retail ThinkTank: Featured In Omnichannel Strategy (2022) Retail ThinkTank: Omnichannel Strategy (2022) social media ads WhatsApp
Meta unveiled a host of new ways its helps brands connect with consumers via ads and messaging.

Meta Looks to Creators, Messaging for New Ways to Connect Consumers and Brands

Meta has unveiled a suite of product updates across Facebook, Instagram and its messaging platforms aimed at bolstering…

News October 4
Brightcove channable Facebook facebook messenger Facebook Shops instagram LinkedIn Rob Van Nuenen snapchat snapchat filters Statista Twitter WhatsApp

Supercharge Your 2022 Retail Strategy with Social 

Merchants using an ecommerce platform can easily implement social selling into their 2022 strategy. Over the last year,…

Executive Viewpoints February 14
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank