What a TikTok Ban Could Mean for U.S. Businesses and Sellers
Years of ongoing concerns about national security and data privacy have led Congress to pass a measure that…
Executive Viewpoints June 4
Latest In: tiktok
How Babylist Plans to Succeed Where Other Baby Retailers have Failed
[Dive even deeper into Babylist’s content- and community-driven business strategy in this episode of the Retail Remix podcast…
Features May 31
Gen AI: Google’s Not-so-Secret Weapon in the Battle for Search Engine Dominance
Last week Google announced a sweeping slate of product updates across its search, shopping and marketing interfaces at…
Features May 28
UPDATE: Creators Join TikTok in Suing to Prevent U.S. Ban
[Update as of May 15, 2024] Eight TikTok creators have launched a separate lawsuit against the U.S. government…
News May 15
TikTok Implements New Standards for AI-Generated Content
TikTok is taking cues from its competitors at Meta by implementing new standards for AI-generated content (AIGC). TikTok…
News May 14
How Amazon, Poshmark and Rolling Stone Use Livestreaming to Break out from the Ecommerce Grid
Today’s consumers, especially Gen Z (73%) and millennials (62%), prefer to buy from a brand that offers interactive…
Features May 14
TikTok Adds Event Sales Capability in Europe as Shop Sellers Top 15 Million Worldwide
As of December 2023, TikTok Shop had 15 million sellers around the world, according to the company’s first…
News May 2
The Growing U.S.-China Ecommerce Rivalry will Make 2024 the Year of Commerce Media
Ecommerce continues to climb to new heights in the U.S., where recently released figures for Q4 2023 show…
Executive Viewpoints April 23
4 Strategies from the Most Visible Retail Brands
In today’s retail industry, marketers are under tremendous pressure to hone their strategies in order to elevate their…
Executive Viewpoints April 15Top Stories
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