Party Galaxy Sees 1,520% Boost In Social Media-Driven Site Traffic With SocialCentiv
Retailers can use social networks such as Facebook and Twitter to connect with brand fans and even engage…
Features February 11
Latest In: social media
Macy’s And Nordstrom Are Most Buzzed About On Social Media
By monitoring social media feedback and conversations, brands and retailers can determine how top-of-mind they are with consumers.…
News February 9
Super Bowl Social Activity Reaches New Heights, But Brands Fail To Capitalize
Over the years, the Super Bowl has evolved from the must-see event for sports fanatics, to a cultural…
Features February 6Shoppers To Retailers: Don’t Make It Personal (At Least Not On Social Media)
By Anil Venkat, Mindtree The retail industry always starts theNew Year off with a lot of momentum, thanks to…
Executive Viewpoints February 2Identifying And Engaging The Connected Customer
By Alicia Fiorletta, Senior Editor Countless research reports and studies have reaffirmed that consumers don’t see channels –…
Executive Viewpoints January 22Check Out The Top Tweets From #NRF15!
More than 32,000 executives trekked to New York City to attend the National Retail Federation’s annual BIG Show.…
Executive Viewpoints January 14
Darby Smart Sparks DIY Revolution, Sees Significant Growth
Since its inception in 2010, Pinterest has acquired more than 70 million users who pin inspirational content and…
Features January 14The Holidays Are Fun. The Post-Holiday Hangover Is Not.
By Holly Pavlika, Collective Bias  After two months of gorging ourselves on rich food and drink, January…
Executive Viewpoints January 9
Mondelēz Sweetens Marketing Campaigns With Idomoo Personalized Video
The media universe is becoming more complex, and advertisers are striving to capture mind share and raise brand…
Features December 24Top Stories
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