Retailing: Re-tailored For 2015
The retail industry is at a crossroads. Consumers are now in the driver’s seat. They require more flexibility…
Executive Viewpoints December 22The retail industry is at a crossroads. Consumers are now in the driver’s seat. They require more flexibility…
Executive Viewpoints December 22With 2014 coming to a close, retail businesses are increasing focus on satisfying their customers’ wants and needs…
Features December 22By Cathy Saraniti, GfK Â Millennial is the magic word for many marketers. Consumers in this coveted target,…
Executive Viewpoints December 22Millennials are highly social and have an innate desire to stay connected. Many of these young consumers rely…
Features December 19Consumers use a variety of tools and channels to research, browse and buy. To drive engagement and sales…
Features December 17By Samara Anderson, redpepper  The strategies are settled, the creative is done, the messaging has been approved,…
Executive Viewpoints December 15The e-Commerce environment is becoming more crowded with online giants and start-ups alike. As a result, retailers are…
Features December 4By Doug Heise, CoreMedia  As customers take greater control over how, when and where they buy, they’re…
Executive Viewpoints December 1Did you know that consumers returned one third of their online holiday purchases in 2013? That’s what The…
Executive Viewpoints November 27