The Heart Of The Matter: Why Retailers Need Sentiment Analysis To Connect With Customers
By Dheepan Ramanan, Clarabridge Viktor Frankl, the Holocaust survivor and writer of Man’s Search For Meaning once remarked,…
Executive Viewpoints March 20
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Building Retail Success With Analytics
By Venkat Viswanathan, LatentView Analytics Today’s retailers are faced with numerous challenges. The rise of omnichannel retailing and the…
Executive Viewpoints March 16Three Ways The Voice Of The Customer Can Grow Your E-Commerce Brand
By Jonathan Hinz, Trustpilot Are you a retailer struggling to stand out from your competition? You’re not alone.…
Executive Viewpoints March 9
86% Of Consumers Believe Ratings/Reviews Are Essential To The Shopping Experience
With social media, consumers have the ability to connect and communicate with people all over the world. Whether…
Features March 5Welcome To The (Social) Jungle
By Alicia Fiorletta, Senior Editor Ever since I started working at Retail TouchPoints, social has been my “thing.”…
Executive Viewpoints March 3Is The Store Dead?
Not quite. As industry players, you know there’s been a lot of conversations around how technology may potentially…
Executive Viewpoints February 24
Neiman Marcus Embraces User-Generated Content With #NMmyway Contest
Recognized as a thought leader in the fashion world, Neiman Marcus recently released its top trends for spring…
Features February 11
Party Galaxy Sees 1,520% Boost In Social Media-Driven Site Traffic With SocialCentiv
Retailers can use social networks such as Facebook and Twitter to connect with brand fans and even engage…
Features February 11
Macy’s And Nordstrom Are Most Buzzed About On Social Media
By monitoring social media feedback and conversations, brands and retailers can determine how top-of-mind they are with consumers.…
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