JCPenney Leverages Data To Prove The Value Of Digital Marketing Campaigns
In today’s hyper-competitive business climate, retailers are tasked to develop compelling marketing and engagement campaigns that span across…
Features May 13
Latest In: social media
Spotlighting Social Commerce Superstars!
By Alicia Fiorletta, Senior Editor A few weeks ago, I had the amazing opportunity to speak on a webinar…
Executive Viewpoints May 5The Next Big Thing In Retail Marketing: Peersuasion Marketing
By Dr. Rado Kotorov, VP of Product Marketing, Information Builders Mobile marketing technologies are evolving very quickly due…
Executive Viewpoints April 30
Adore Me Shares The Love On Mobile And Social Media
With: Sharon Klapka, Director of Business and Brand Development for Adore Me As an online-only retailer, digital is…
News April 21How To Start Seeing Results From Social Media
By Alicia Fiorletta, Senior Editor In August 2011, I was two months into my tenure at Retail TouchPoints.…
Executive Viewpoints April 21Stylitics Enters E-Commerce Market With ClosetSpace Outfit Shop
By Alicia Fiorletta, Senior Editor How many times have you opened your closet and muttered to yourself: “I…
Executive Viewpoints April 9“Ugh! It’s Him Again.” How To Deal With Difficult Customers
By David Bozin, Bindo His reputation preceded him. Your co-workers scattered when they saw him coming, but you…
Executive Viewpoints April 3Want To See A Better Return On Your Customer Relationships?
The Internet has given consumers real-time access to low prices, extreme discounts and flash sales. So it’s easy…
Executive Viewpoints April 2
ReadyPulse Acquires $5 Million In Series A Funding Round
Digital marketing solution provider ReadyPulse has received $5 million in Series A funding to fuel expansion across verticals…
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