Country Outfitter Boosts Attention By 250% Using Playful Content
Rather than relying on traditional advertising, consumers are turning to social networks to learn about brands and products.…
Features August 17Rather than relying on traditional advertising, consumers are turning to social networks to learn about brands and products.…
Features August 17By Rory Dennis, Amplience Since the dawn of online shopping, content has always been king. Successful online retailers…
Executive Viewpoints August 14As one of Canada’s top retail destinations for action sports apparel and accessories, Boathouse Stores has expanded from…
Features August 7We’re one week further into summer but the warm weather and vacation schedules are definitely not slowing down…
Executive Viewpoints August 6By Alicia Fiorletta, Senior Editor For years, industry players considered “social selling” to comprise of simply adding a…
Executive Viewpoints July 28Last week, Retail TouchPoints published a piece spotlighting the top 15 articles of the year (so far). This…
Executive Viewpoints July 22To acquire fashion inspiration, many shoppers turn to fashion blogs and user-generated content (UGC) featuring every day “street…
Features July 22Adiant has acquired inSparq in order to expand its social commerce capabilities. inSparq’s technology analyzes both the products…
News July 21Relevance is becoming the key factor for success in social advertising. As consumers are increasingly aware of ads…
Executive Viewpoints July 20