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Target Leverages Mobile And Social Tools To Personalize Holiday Shopping

Target is engaging in a full court press to make “click and mortar” a reality for the 2015…

News November 20
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Black Friday Emails, Facebook Posts Most Effective Early In The Week

As retailers designate more of their holiday marketing spend toward the email and social media channels, they must…

News November 13
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Pinterest Expands E-Commerce Reach With Shop

Pinterest has made another move in its journey from social network to retailer with the introduction of Shop,…

News November 4
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Marketers And Consumers Remain Far Apart On Advertising Perception

There appears to be a major gap between marketers and buyers when it comes to the perception of…

News November 3
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Unique Vintage Gains 2,500% ROI Through Loyalty Program And Visual Commerce

Building consumer loyalty is particularly vital for fashion brands, because it can keep consumers coming back to shop…

Features November 2
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5 Ways To Encourage Customers To Share Your Brand’s Content

By Kristina Dolan, Spendsetter Content is everywhere. Consumers today are being bombarded from all angles by YouTube videos,…

Executive Viewpoints November 2
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Lush ‘Merely Scratching The Surface’ Of Multi-Billion Dollar Cosmetics Market

Up to 81% of consumers are more likely to purchase from businesses that are active in philanthropic efforts…

Features October 28
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Consumer Demand Signals Reveal Chinks In Amazon’s Armor

Retailers of all sizes and kinds have found Amazon to be a fierce competitor. The eTail giant has…

Features October 28
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Five Things Every E-Tailer Should Do On Social

By Lux Narayan, Unmetric As online experiences continue to improve, consumers enjoy countless benefits: Endless browsing from the…

Executive Viewpoints October 19
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