Pinterest, TikTok and Snapchat Leaders Reveal How Marketers Can Maximize Each Platform
Social media is an ever-evolving space, and as the major platforms develop each is differentiating itself in ways…
Features May 3
Latest In: social media marketing
How Adore Me is Driving Awareness Around Social Algorithm Bias
2020 could easily be considered a breakout year for social commerce. Consumers reported spending 45% more time on…
Features May 6
Following $40 Million Funding Round, MeUndies Eyes Omnichannel Growth
This DTC underwear and loungewear brand is getting more intimate with its community by zeroing in on creativity,…
Features January 27
Skincare CEO Reveals 6 Keys To Influencer Marketing Success
Influencers have become a mainstay in the beauty marketing world. Largely embraced in the color cosmetics space, influencers…
Features August 6
Shapermint #MakeTheCall Mother’s Day Campaign Tops 12 Million Impressions
Historically, marketers have used Mother’s Day to tug at consumers’ heartstrings in order to get them to open…
Features June 5
3 Brands Using Content To Build Connections & Communities During COVID-19
We’re all trying to navigate a new normal…as people and as professionals. I know I’m personally spending more…
Editor's Perspective April 23Should Retailers Steer Clear Of Facebook After The Cambridge Analytica Scandal?
Although retailers are becoming savvier about using social media, they may be wary about Facebook after the revelation…
Executive Viewpoints April 18
Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video
As if further proof of the importance of a mobile-first strategy was needed, holiday 2017 demonstrated the influence of mobile…
News March 15Who Pinned It Best? 3 Steps For Retailers To Win At Pinterest Marketing
By Chris Palmer, BoxFox Every small retailer knows that Pinterest is one of the most loved sites by…
Executive Viewpoints January 8Top Stories
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