Facebook Mobile Ads Generate 72% Higher Returns Than Desktop
Despite producing a lower conversion rate than their desktop counterparts, direct response mobile campaigns on Facebook actually provide…
News November 29
Latest In: research recap
Holiday ‘Confidence Gap’ Reveals Disconnect Between Manager And Employee Attitudes
When it comes to handling the demands of the holiday season, 70% of retail managers feel their teams…
News November 22
47% Of Consumers Plan To Skip Black Friday And Cyber Monday Shopping
As many as 73% of U.S. shoppers say they prefer to do their holiday shopping outside of the…
Features November 8
Majority Of Retailers Lack Tech To ‘Save The Sale’
More than half (54%) of retailers claim their technology does not support “save-the-sale” initiatives, or efforts to reduce…
News November 1
Fast Delivery, Order Transparency Critical To Boosting Brand Trust
As many as 87% of online shoppers identify shipping speed as a major factor in deciding whether to…
News October 25
67% Of U.S. Consumers Visit Stores After Researching On Mobile
Although shoppers can now use mobile devices to connect with and purchase from retailers, two out of three…
News October 18
In Fashion, Acquiring ‘Shop Hoppers’ Must Be A Top Priority
As fashion retailers aim to acquire new consumers, they should narrow their focus to shoppers that have purchased…
News October 11
Selling Digital Gift Cards? You Better Personalize Them
Up to 76% of shoppers are interested in at least one form of personalization when they receive digital…
News October 4
POS Subscribers Provide 32% Higher Open Rates
Retail marketers need to take action to improve the quality of data they obtain at the POS, as…
News September 26Top Stories
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