Latest In: omnichannel marketing

Your Location-Based Marketing Playbook

Photo courtesy: Digby If you were at NRF’s 2014 BIG Show, you know that location was a hot…

Executive Viewpoints January 21

Duane Reade Expands Social Reach With Boo-Ti-Ful Legs Campaign

Drugstore chain Duane Reade has developed a series of successful campaigns using its “Parallel Persuasion” equation, which is…

News January 3