Loyalty Program Study: 70% Of Shoppers Prefer Gift Card Rewards From Online Retailers
The average consumer belongs to approximately six different loyalty programs, but only actively participates in about four of…
News August 23
Latest In: loyalty
Starbucks Licenses Mobile And Loyalty Tech To Restaurant Solution Provider
Starbucks will license technology to and take a minority stake in Brightloom, an integrated digital platform for restaurant…
News July 23
Securing Customer Loyalty Through Emotional Engineering And Personalization
Much has been written about how AI and personalization are transforming the way that retailers operate. The ability…
Executive Viewpoints July 9
67% Of Retailers Report Higher Revenue After Launching Subscription Services
By design, subscription services are primarily tools for customer retention, but new research indicates they deliver other benefits…
News June 11#RIC19: How Shinola Used Surprise And Recognition To Redefine Its Loyalty Program
Shinola knows a thing or two about generating brand and product awareness: the retailer sold out its first…
News May 29#RIC19: Why Brand Love Is The Key To Cultivating Loyal, Frequent Shoppers
Shoppers might not equate their love for a family member, significant other or friend with their feelings for…
News May 17
Rethinking Loyalty: Rewarding Everyone Is Not Rewarding You
If retailers wish to attract loyal customers, they must offer more than just run-of-the-mill discounts. These days, giving…
Executive Viewpoints May 13
How to Boost E-Commerce Revenue During A Slow Sales Month
If you’re scrambling to generate revenue during slower months, it can feel like you’re doing more for less.…
Executive Viewpoints April 19Ascena Unites Rewards Program Across Five Brands
Ascena Retail has rolled out a new multi-tiered loyalty program, ALL Rewards, for its premium fashion segment of…
News April 5Top Stories
