7 Questions Every Retailer Should be Asking Itself About Ecommerce and Shopper Loyalty
Continually mining and employing data is essential if retailers — and their brand partners — are going to…
Executive Viewpoints March 29
Latest In: loyalty
Bloomingdale’s Adds Extra Tier, Removes Branded Credit Card Requirement from Loyalty Program
Bloomingdale’s has expanded its Loyallist program by adding an extra tier of benefits, and allowing all shoppers to…
News March 1
David’s Bridal Launches Loyalty Program That Invites Whole Wedding Party to Participate
David’s Bridal has introduced its Diamond loyalty program, a tiered offering with rewards ranging from coupons to curated…
News December 9
For Premium Loyalty Program Success, Focus On Top 20% Of Customers
Launching a successful premium loyalty program can be a matter of finding the right pitch: 70% of shoppers…
Features September 30
QuickChek Rolls Out Tiered Loyalty Program With Emphasis On Repeat Visits
QuickChek, a convenience store operator with 160 locations in New Jersey and New York, has launched the QuickChek…
News September 22AEO Revamps Tiered Loyalty Program To Build Engagement
AEO is rolling out a redesigned Real Rewards customer loyalty program for both the American Eagle and Aerie…
News June 26
How Fashion Retailers Can Retain New E-Commerce Customers Past The Pandemic
Fashion retailers were hit hard by the COVID-19 outbreak, but the industry may have found a silver lining:…
Features May 29
Winning And Keeping Consumer Loyalty In Trying Times
Despite the overwhelming number of choices Americans have at the supermarket, loyalty to their favorite brands is fierce.…
Executive Viewpoints May 22
If You Want Real Customer Loyalty, Don’t Pay For It — Sell It
We’ve been talking about the imminent retail apocalypse for some time now. But with the unprecedented spread of…
Executive Viewpoints May 4Top Stories
