Latest In: gen z

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The Future is Diverse, so Retailers Must Shift from a ‘Mass’ to a ‘Micro’ Model to Keep Up

Society is changing rapidly, and retail needs to evolve just as rapidly to keep up, according to the…

Features March 17
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In an Uncertain Economy, Loyalty Programs can Give Retailers a Boost

Consumers are facing inflation and scaling back at least some of their spending as a result. Retailers can…

Executive Viewpoints January 23
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e.l.f. cosmetics has the recipe to reach Gen Z and the secret ingredient is data.

How e.l.f. Cosmetics Harnesses Data to Stay Ahead of the Gen Z Curve

In a world awash with data, what matters is not how much you have but what you do…

Features January 5
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L'Oreal's North American president shares the beauty trends that will shape 2023.

L’Oréal Exec: Retailers Need to Create ‘Beauty Destinations’

There was a time not too long ago (during those horrible pandemic years we’re all trying to forget)…

Features December 6
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Claire's is opening up shop in Macy's.

Claire’s Sets up Shop in 20 Macy’s Stores

Claire’s has announced a new partnership with Macy’s to bring shop-in-shops to more than 20 Macy’s locations across…

News November 29
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Debunking 3 common myths about the metaverse and web3.

The Reality of the Metaverse: Debunking 3 Myths about the World(s) of Web3

While the initial consumer and media hype surrounding the metaverse seems to have simmered down from its 2021…

Features November 9
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74% of Millennials Would Like Pre-Owned Gifts — Here’s How Resale Can Flourish During the Holidays

Younger shoppers are no longer afraid of secondhand gifting —67% of millennials said they would be likely to…

Features November 4
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Inside AEO’s Inaugural ESG Report: A Blueprint for a Better World 

American Eagle Outfitters, Inc. (AEO) has invested heavily in winning the hearts, minds and dollars of Gen Z…

Features October 18
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The homepage of the Bubble ecommerce site shows a montage of Gen Z consumers, Bubble products and on the right, the tagline 'face the school day'

What’s Driving Skincare Brand Bubble’s Explosive Growth? Its Community of Gen Zers

It’s easy to understand why the skincare market exploded during the pandemic. Working from home and sheltered in…

Features September 19
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