Creating Experiential Campaigns with Cloud-Optional Technology
The internet has radically changed how we find, compare and buy products. The most obvious impact? The rise…
Executive Viewpoints September 11
Latest In: Gartner
How AI Can Help You Create Human-Centric Retail Experiences
Generative AI may be generating buzz, but for tech-savvy retailers, AI is not a new technology. Conversational AI…
Executive Viewpoints August 31
5 Ways Retailers can Begin to Market from the Outside-In
Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail…
Executive Viewpoints August 3
How Can AI be Used in Retail Payments?
There has been a lot of talk about the OpenAI chatbot ChatGPT (and its competitor Bard, Google’s experimental…
Executive Viewpoints June 16
Metaverse and Retail:Â Why Consumers Will be Looking at the Metaverse as the Next Big Shopping Venue
The metaverse is the retail topic du jour these days, with huge investments underway and, according to Bloomberg Intelligence, a potential…
Executive Viewpoints July 29
The ‘Social Proof’ is in the Pudding: Gartner Analyst Explains the Lure of Livestream Shopping
Social commerce and livestream shopping in particular continues to pick up steam in the U.S., with brands across…
Features April 19
Why Contactless Fulfillment Popularity Could Last Well Beyond COVID-19
To prevent the spread of COVID-19, consumers and retailers are changing the way they interact both inside and…
Features May 5
Contactless Fulfillment: Gartner Exec Highlights 5 Keys For Retail Success
In his role at Gartner, Kyle Rees directs and manages digital performance benchmarking research, analyzing brands’ use of…
Features April 30Report: 46% of Retailers Plan To Deploy AR Or VR Solutions By 2020
Retailers need to advance their AR capabilities or risk falling behind in their ability to engage with customers:…
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