Unwrap New Holiday Shoppers in 2024: The Gift of In-App Advertising
With a shorter-than-usual holiday shopping season ahead, competition for share of wallet will be exceptionally fierce. In addition…
Executive Viewpoints October 29
Latest In: Gartner
The AI Pricing Debate: Balancing Retail Innovation and Consumer Trust
Artificial intelligence is rapidly transforming how retailers set prices, sparking public debate and drawing regulatory attention. The Federal…
Executive Viewpoints October 16
Are Errors Hindering B2B Commerce Growth?
Is your web store a partner in your success or a saboteur hindering your growth? Your buyers expect…
Executive Viewpoints July 26
Data: From Ecommerce Challenge to Solution
Does this sound familiar? You have a huge amount of data in different places. Getting and managing the…
Executive Viewpoints May 10
Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks
In the last several years, retailers have increased the speed with which they have built online and mobile…
Executive Viewpoints February 27
Digitalization Can Help Mitigate Climate-Related Supply Chain Disruptions
For sugar importers, this past summer has been anything but sweet. The cost of sugar has surged by…
Executive Viewpoints February 2
The Untapped Potential of Audio in Retail Media Networks
CMOs are working with limited spending power, prompting a critical examination of resource allocation and a quest for…
Executive Viewpoints January 9
As the Holidays Approach, it’s Time to Rethink Retail Pricing Methodology…and AI Can Help
According to this recent consumer survey from McKinsey, the holiday shopping period will be longer than in previous…
Executive Viewpoints December 12
Canada’s New Supply Chain Bill Creates Obligations for Retailers
Human rights advocates are applauding Canada’s new supply chain law. Passed this spring after four years of debate,…
Executive Viewpoints October 27Top Stories
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