Holiday Marketing To Younger Shoppers
By Alicia Fiorletta, Senior Editor Young shoppers are savvy, empowered and ready to buy. So how can you…
Executive Viewpoints November 18
Latest In: engagement
Drive Personalized Engagement With Mobile Clienteling
Connected consumers want shopping experiences that are fast, efficient and relevant to their needs. Mobile clienteling lets retailers…
Executive Viewpoints November 13Marketers Must Adapt As “Like-Gating” Comes To An End
By Alicia Fiorletta, Senior Editor Ever since marketers started looking at Facebook as a valuable engagement channel, they…
Executive Viewpoints November 6
Bloomingdale’s Taps Axonify To Gamify Associate Training
Retailers wanting to provide the best possible customer experience need to focus on building associate engagement and loyalty…
Features October 31Personalization: The Shift From Product To Person
By Andrew Scarbrough, PriceWaiter In an earlier Executive Viewpoints column, I talked about how virtual showrooming is becoming…
Executive Viewpoints October 24Retailers Get Top Marks In Back-To-School Sales
Looks like more consumers were hitting the stores for back-to-school shopping. New results from Euclid’s retail benchmarks report…
Executive Viewpoints September 9Customer Experience Excellence In An Omnichannel World
By Greg Sherry, Verint Systems The rewards for organizations that succeed at providing omnichannel customer experience excellence are…
Executive Viewpoints September 57-Eleven Expands Partnership With Belly To 2,600 Stores
Convenience store chain 7-Eleven has extended its partnership with digital loyalty platform provider Belly. By the end of…
News September 3
Mattress Firm Creates Sweet Dreams With Digital Assisted Selling
While shopping for a mattress, many consumers still prefer the touch-and-feel experience of the store. New tools and…
Features August 22Top Stories
