Latest In: customer experience

Crave Retail customer experience Featured fitting room technology good american Retail ThinkTank (2023) Retail ThinkTank: Featured In Store Ops & Design (2023) Retail ThinkTank: Store Ops & Design (2023)
The Good American fitting room is equipped with RFID-powered technology that gives the customer more control over the try-on experience.

Good American Makes Good on its Brand Promise with Smart Fitting Room Tech

Shopping can be an emotional experience, and retailers hope that the emotions consumers feel are positive ones, like…

Features September 12
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Madewell Brings New Denim Atelier Concept to Updated NYC Flagship

Madewell has officially opened the doors to its redesigned flagship on 5th Avenue in New York City. The…

News August 31
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Customer loyalty research from Retail TouchPoints reveals that brands are diversifying their toolkits to better resonate online.

How Are Retailers Driving Shopper Retention and Loyalty?

Nearly two-thirds of consumers (65%) say they “love” fewer than three brands, according to a U.S.-based survey conducted…

Features August 30
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Henry Rose partnered with Constellation to reuse and repurpose content for different TikTok ad formats.

How Henry Rose Drove 1.9M TikTok Impressions with Agile Creative

The average TikTok user spends 95 minutes per day on the app and opens it 19 times per…

Features August 30
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Merchants are revamping the post-purchase experience to focus on transparency and value for customers.

3 Post-Purchase Fails…and How to Fix Them  

Executive teams have historically looked at the customer journey as a funnel, aiming to bring consumers from an…

Features August 15
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Now that the hype has died down, many are questioning the long-term value of Threads, especially for brands and retailers.

Community and Customer Journeys: Inside Brands’ Strategies on Threads

Threads, Meta’s highly publicized “Twitter killer,” has seen dwindling engagement rates over the past few weeks. But that…

Features August 8
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Barbie's Malibu Dreamhouse on Airbnb is just one example of how the Barbie brand has used out-of-the-box marketing tactics to connect with consumers through context.

It’s Barbie’s World, We’re Just Living in It

With our Editors Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they…

Editor's Perspective August 4
customer experience Featured retail innovation Retail Innovation Conference & Expo Retail ThinkTank (2023) Retail ThinkTank: Business Agility & Innovation (2023) Retail ThinkTank: Featured In Business Agility & Innovation (2023) RICE23 start-ups Store No. 8 tech innovation Walmart Walmart+ InHome
Store No. 8 is Walmart's innovation incubator, which allows the retailer to pursue new opportunities in business and customer experience.

What is Store No. 8? Inside Walmart’s Innovation Incubator

Editor’s Note: As 2023 comes to an end, we are highlighting some of our most-read content of the…

Features August 1
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A woman sitting in a living room, feet up with a cup of coffee, interacting with an ecommerce site experience on her smartphone.

3 Technologies That Are Transforming the Ecommerce Experience

Flat. Boring. Uninspiring. These are words often used to describe ecommerce sites, despite the rapid evolution of digital…

Features July 21
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