The Entertainer Triples Email Revenue Through Real-Time Personalization
Email is still a critical component for marketing organizations, even though most consumers’ inboxes are filled to overflowing.…
Features March 10
Latest In: customer data
Whole Foods Leverages Customer Data To Improve Merchandising
Whole Foods Market has partnered with dunnhumby to help evolve its category management and merchandising through customer data…
News February 15
Worldpay Launches Total Omnichannel Payments Solution
Worldpay US has launched Worldpay Total, an omnichannel payment platform designed to let retailers connect payments across all…
News November 29Only Looking At Customer Data? You’re Doing It Wrong
By Hamaad Chippa, Informatica Over the past 10 years, retail revenues during the holidays have grown at a…
Executive Viewpoints November 28
Lululemon Strives To Be ‘Data-Informed’ Not ‘Data-Driven’
In an effort to “amplify the authentic relationship” between the lululemon brand and its customers, the fitness apparel…
Features October 5How Will Facebook’s New ‘Consumer Choice’ Ad Format Impact Ad Blocking?
In the midst of the rise of ad blocking services, Facebook has recently made it more difficult for…
Executive Viewpoints August 17
Michaels Acquires 10 Million-Customer Database From Hancock Fabrics
Michaels has acquired the rights to the Hancock Fabrics brand, domain names, mailing lists and intellectual property from…
News August 8Four Things That Make Retailers Vulnerable to Identity Theft – and How to Address Them
Donna Marks, CEO, Windfall Inc. Retailers can be easy targets for identity thieves, particularly given consumers’ regular use…
Executive Viewpoints August 1
Fashion Metric Virtual Sizer Collects Data For Apparel Retailers
Fashion Metric has released a solution designed to address the potential inaccuracies and reliability issues that come with…
News July 26Top Stories
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