Latest In: cross-channel

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Study Says 80% Of Multichannel Implementations Will Fail

In the report titled “Predicts 2012: Retailers Turn to Personalized Offers Through Mobile and Social but Will Struggle…

Executive Viewpoints February 9
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Signature Helps Retailers Develop Stronger Relationships With Shoppers

The emergence of the cross-channel shopper has left retailers scrambling to keep pace by implementing new methods of…

News February 9
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Retail 2.0: Invite Shoppers To Participate

Once again this year, the ol’ Javits Center in New York hosted retail folk from across the country. It…

Executive Viewpoints February 6
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Retail 2.0: Invite Shoppers To Participate

Once again this year, the ol’ Javits Center in New York hosted retail folk from across the country. It…

News February 6
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The True Meaning of Cross-Channel

This is an excerpt from a CrossView blog post in which Retail TouchPoints’ Editor-in-Chief Debbie Hauss defines cross-channel…

Executive Viewpoints February 6
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CES Session: Tapping Mobile And Social Media To Bring Shoppers In-Store

Particularly in the electronics industry, products are released at a rapid pace. To grab consumers’ attention and dollars,…

Features January 17
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Analyzing The Digital Consumer For 2012 Mobile Success

As retailers finalize cross-channel marketing plans and investments for 2012, most have considered the benefits of mobile strategies,…

News December 21
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Social and Mobile Integration A Valuable Part Of Cross-Channel Commerce Paradigm: Convergent Commerce Series, Part III

With mobile and social quickly emerging as the new consumer focal points, retailers need to fully understand these…

Executive Viewpoints December 15
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Smarter Checkout Solution Creates Cross-Sell, Upsell Opportunities At The Point-Of-Sale

Concept: Despite the growing popularity and acceptance of e-Commerce, social media, and mobile browsing and buying, the brick…

News December 8
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