Former Banana Republic Global CMO Joins Fashion Digital Team
With a career that spans more than 30 years, and includes tenures at namesake brands such as Ann…
Features September 10
Latest In: CMO
It’s Time To Think About Earned Loyalty Not Paid Loyalty
By Ian Truscott, Tahzoo CMOs think about digital marketing strategies and how to measure themselves often in terms…
Executive Viewpoints August 17
J.C. Penney CMO Resigns
Debra Berman, Chief Marketing Officer at J.C. Penney, has resigned from her position effective immediately. In her role,…
News March 17This Holiday Season, Engage And Win With Your “New CMO”
By Donna Pahel, EPiServer Today’s connected customers are always on, especially social media, and are not afraid to…
Executive Viewpoints December 1
PacSun Hires Former Guess Exec As SVP And CMO
PacSun has hired Amber Fredman-Tarshis to take over as SVP and CMO of the company. Fredman-Tarshis was most…
News November 20
RetailNext Names Former IBM Exec As CMO
RetailNext, a provider of in-store analytics solutions, has hired Marc Dietz as its new CMO. Dietz most recently…
News November 12
Smashburger Hires Chief Marketing Officer
National fast food chain Smashburger has appointed a new Chief Marketing Officer to drive the strategic direction of…
News November 11Challenges For The Modern-Day CMO
By Alan Cohen, Giant Spoon Marketing has changed so much in the last few years. For those who…
Executive Viewpoints October 10
Former Gartner Retail Analyst Kevin Sterneckert Joins eCommera
eCommera, a cloud-based Big Data solution provider, has appointed Kevin Sterneckert as the company’s Chief Marketing Officer (CMO).…
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