Latest In: brand loyalty

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The Politics-Retail Connection

It is always at this juncture in the presidential primaries, when candidates are clawing for last minute positioning,…

News April 24
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Mobile Promotions Trump Brand Loyalty

According to a survey investigating the behavior of smartphone owners in grocery and drug stores, nearly 75% of…

Features April 2
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ChoiceStream Leverages Online Shopper Behavior To Target Qualified Prospective Customers

Concept: Developed during 2010, ChoiceStream’s CRUNCH solution is a custom audience targeting platform designed to help online advertisers target…

News August 25
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Facebook “Likes” Increase Likelihood Of Purchase

In the last two years, consumers have looked to their laptops and mobile phones to help finalize purchasing…

News June 20
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Study: Communication Drives More Than 20% Of Customer Trust

A top concern for retailers is creating a strong brand presence and positive reputation. To achieve this, it…

News June 14
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3 Key Trends for Smarter Retail

By Rob Garf, Associate Partner and Global Retail Industry Strategy Leader, IBM Global Business Services. With the unpredictable…

News June 17
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