Latest In: augmented reality

augmented reality mobile app pokemon go virtual reality

Five Reasons Why Pokémon GO Is AR’s Killer App

Pokémon GO is taking the world by storm, helping children and adults alike capture or recapture the experience…

Executive Viewpoints November 29
augmented reality editor Q&A gamification mobile nostalgia pokemon go

What Can Retailers Learn From Pokémon Go?

Pokémon Go has taken the world by storm since its release on July 6, engaging mobile users through…

Executive Viewpoints July 20
app augmented reality gamification mobile pokemon go small businesses smartphone

Pokémon Go Showcases Potential Of Augmented Reality In Retail

The Pokémon Go smartphone app has created plenty of buzz since its release in the U.S. and Australia…

News July 14
augmented reality Macy's Sephora Zappos

The ABCs Of Tech Teaming: Lessons From Sesame Street

The development and implementation of new technology is vital to the future of retail. With all of the…

Features February 9
augmented reality big data BLE brand trust Customer loyalty Happiest Minds iBeacon LTE mobile omnichannel personalization Wi-Fi

Maximize Mobile, Boost Your Business!

By Salil Godika, Happiest Minds   Mobile phones and devices have changed everything: the way people work, the…

Executive Viewpoints December 15
augmented reality retail Retail TouchPoints Smartfurniture T.J. Gentle

Augmenting Reality In Retail

The pace of technological innovations makes it nearly impossible for many retailers to plan what is coming next…

Executive Viewpoints September 23
augmented reality forever21 holiday holiday season mCommerce mobile mobile app mobile commerce mobile shopping shopping XXI

Forever21, a specialty retailer of women’s and men’s clothing and accessories, is promoting two mobile apps for the…

Executive Viewpoints November 23
Android augmented reality barcode scanner cross-channel shopping Forever 21 ipad iPhone line-busting mobile app

Forever 21 Releases Two Mobile Apps For Cross-Channel Holiday Shoppers

Forever 21, a specialty retailer of women’s and men’s clothing and accessories, is promoting two mobile apps for…

News November 15
augmented reality business value cross-channel strategy daily news engagement IBM loyalty mobile personalization

IBM Unveils Augmented Reality Mobile Shopping App For In-Store Engagement

Shoppers are demanding more personalized offers, communications and item recommendations from retailers today. As a result, they are…

News July 20
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank