ar

Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on social media platforms —…

Matching Tech to New In-Store Experiences: 6 Steps to Success

Brands and retailers are navigating two conflicting realities when it comes to their in-store experiences: they know they must adapt their store…

How Coach, Mattel, PUMA and More Are Tackling 5 Critical Web3 Questions

After more than a year of hype (followed by hype fatigue), experts and practitioners are split on whether the metaverse and Web3…

Beautyque NYC Founder: ‘Being Inauthentic is Going to Guarantee Failure’

Few purchases need to be as tailored to an individual shopper’s needs as beauty products, and this need for granular personalization extends…

Wayfair Launches In-Store Immersive Virtual Room Creation Technology

Wayfair has launched the Digital Design Studio, a patent-pending technology that aims to bring the best of online and in-store shopping together….

How is AR/3D Technology Driving Next-Gen Ecommerce Best Practices?

Retailers that prioritize ecommerce recognize that the end-to-end user experience is more important than ever. Consumers expect convenient, interactive shopping experiences, from…

Obsess Helps Retailers Build Virtual Storefronts

Immersive 3D virtual store platform Obsess has launched AVA by Obsess, a self-serve solution designed to enable brand teams to build and…

5G in Retail: Creating the WOW factor

The Cambridge Dictionary defines the wow factor as a quality that makes someone feel great excitement or admiration. In retail, the wow…

Macy’s Launches Personalized Bra Fitting Technology in 10 Locations

This story has been updated to reflect a correction that the Willowbrook location is located in New Jersey. Macy’s is expanding its…

MOSCOT Eyewear Sees 174% Revenue Lift Among AR Users

Over the course of the pandemic, brands and retailers felt the pressure to level-up their digital experiences. With stores closed and consumers…

How YETI is Giving Shoppers a Better Product View Online — Right Down to the Seams

The lines between ecommerce and brick-and-mortar are continuing to blur, and shoppers expect a similar experience — right down to getting a…

From Post-COVID to 2030: How Retailers Can Keep up with College Students’ Changing Needs

College students will likely return to campuses in the fall, and retailers should already be preparing to greet them. This means taking…

Join 5k+ attendees for an immersive experience where you can get inspired by retail’s most innovative minds and see their big ideas in action.

Packaging Sustainability Trends: Clear Labeling, Lighter Products and More Post-Consumer Recycled Content

If an Image is Worth 1,000 Words, Then Color and Lighting Speak Volumes

Connected Shoppers Report

Demystifying Connected TV: How to Leverage Advertising’s Hottest New Channel

Amazon and Walmart Could See $580 Billion Impact from AI by 2029

JAN

NRF: Retail’s Big Show 2024

JUN

ar