Immersive Tech for Classified Ads can Increase Online Sales
In ecommerce, where items can’t be physically examined, product visualization plays a key role. Visual demonstration of a…
Executive Viewpoints May 26
Latest In: ads
Strategies for Brands to Combat #AdBlindness
The digital advertising industry has arrived at its saturation point. Ads pop up, slide in or play in…
Executive Viewpoints May 22
Dollar General Puts Emphasis on Rural Shoppers by Enhancing Retail Media Network
Dollar General is enhancing its retail media network, DGMN, to better serve rural communities through the use of…
News June 9
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
How Gorjana Beat Costly, Wasteful Fraudulent Ad Clicks
Digital advertising, whether it’s placed on search engines like Google or social media sites like Facebook, is the…
Features June 3
Facebook Tests New Functionalities for In-Stream Video Ads
Facebook and Instagram are adding new In-Stream video capabilities to help retailers maximize the impact of their video…
News April 22
Pinterest Partners with Solution Providers to Streamline Creation of Multiple Unique Ads
Pinterest has created a new badge, Dynamic Creative, that will let advertisers, including retailers, partner with platforms to…
News January 20What Brands Won Super Bowl LIII?
Super Bowl LIII brought in a national audience of approximately 98.2 million people, but let’s be real —…
Executive Viewpoints February 6
The Deal Makers And Breakers Of Online Retail
Competition brings out the best in us. But in the present landscape of online retail, the competition is…
Executive Viewpoints October 17
MM.LaFleur Ads Go Subterranean To Boost Search 140% In NYC, 170% In Boston
Generating brand awareness and driving customer acquisition can be a challenge, especially when trying to attract an on-the-go,…
Features October 9Top Stories
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