Rue La La Taps BrightTag To Connect Data Across Channels
Flash sale site Rue La La has partnered with BrightTag, a cloud-based, cross-channel marketing solution provider, to better…
News March 5
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Wasserstrom Sees 209% Increase In Conversions With Compare Metrics
The Wasserstrom Company, a supplier and distributor of food services and equipment, has reported a 209% increase in…
News March 5Optimove Integrates With Facebook To Create Custom Audience Campaigns
Optimove, a multichannel campaign solution provider, announced that it will integrate with Facebook Custom Audiences (FCAs) during the…
News March 5
Berkshire Partners Takes Majority Stake In Catalina
Berkshire Partners LLC has entered a definitive agreement to acquire majority control of CPG digital media solutions provider…
News March 5
Publix Sees 5.3% Increase In Q4 2013 Sales
Publix Super Markets reported a 5.3% increase in Q4 2013 sales, rising to $7.4 billion from $7.0 billion…
News March 4
Revlon Appoints Two New Executives
Cosmetics brand Revlon, Inc. named Gianni Pieraccioni as Executive Vice President (EVP) and Global President of the Revlon…
News March 4
RadioShack To Close 1,100 Stores Nationwide
Electronics retailer RadioShack is shuttering more store doors in light of poor revenue performance. Total net sales and…
News March 4
Symphony EYC Engage Eases Customer Segmentation Process
Retailers execute marketing campaigns across multiple channels — often simultaneously — throughout the year. As a result, campaign…
News March 3Ifeelgoods Launches Incentive Personalization Platform
With online coupons and discounts becoming commonplace, eTailers are seeking out new ways to provide customers with customized…
News March 3Top Stories
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