Loyalty in Layers: How B2B2C Models Change the Metrics that Matter
Conventional wisdom in marketing has been clear: if you want to build loyalty, you go straight to the…
Executive Viewpoints May 13
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When the Whole Customer Journey Happens Inside the LLM
In 2026, your best customer might never visit your website. They’ll ask an assistant a question, compare options,…
Executive Viewpoints May 12
Are Retailers Ready for Agentic Commerce?
We saw the introduction and rise of agentic commerce in 2025 thanks to the massive adoption of AI.…
Executive Viewpoints May 11
Powering Better Checkout: Why Retailers Need the Right Payment Partners
Most shoppers tap a card or approve a mobile wallet without a second thought. But at the checkout,…
Executive Viewpoints May 8
Bridging the Fresh Execution Gap: The Strategic Integration of AI and AR
Grocery retailers are facing two realities that define the current operating environment. Labor costs, while no longer accelerating,…
Executive Viewpoints May 7
Headless Commerce: Freedom for Retailers or Just Another Buzzword?
Retailers are under constant pressure to deliver faster shopping experiences. As a result, the systems supporting ecommerce platforms…
Executive Viewpoints May 6
How Computer Vision is Reducing Shrink and Reshaping Store Operations
According to Capital One Shopping Research, 27% of consumers admit to using self-checkout to steal, and 55% of…
Executive Viewpoints May 5
When Technology Stops Shining and Starts Listening
For years, the beauty industry chased the promise of visible innovation. Smart mirrors seemed like the next big…
Executive Viewpoints May 4
Why the Middle Mile and Automated Sortation will Determine the Next Decade of Retail and Last-Mile Logistics
Everyone is watching the rise of the alternative last-mile carriers like Veho, Jitsu and GoFor, especially after Black…
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