3 Questions with Veteran Marketer Sarah Crockett: Connecting with Consumers in Times of Turbulence
When it comes to marketing portfolios, not many executives have one as robust as Sarah Crockett. Throughout her…
Features August 1
Latest In: Social Media Marketing
Walmart Kicks Off Multi-Year Partnership with Major League Soccer
Walmart is latching on to the growing interest in soccer, embarking on a multi-year partnership with Major League…
News July 30
Listen Now: From Red Carpet to Cart — Crafting Digital Experiences That Convert
Makeup artist Patrick Ta is a master of beauty, but mastering retail requires a whole different set of…
Features July 16
Inside the Bob’s Discount Furniture Reality Show: Couples Clash to Create Marketing Magic
Of course you love your partner. But do you trust their taste? This question — familiar to anyone…
Features July 15
American Eagle Leverages Expanded, Shoppable ‘Snap Map’ Listings for Back-to-School
They say location is everything in retail, and so American Eagle is leveraging Snap Map — the Snapchat…
News July 14
Streaming-Friendly Live Shopping Channel to Offer ‘Black Friday Every Day’ Pricing
BLCK, a live shopping channel designed for streaming TV, will air creator-led shoppable product shows and interactive deals…
News July 14
The Top 10 Legal Risks Impacting the Value of a Retail Brand
Taking your retail brand to the next level and attracting an equity investment based on the value of…
Executive Viewpoints July 14
Social Media Shopping: Overcoming the Trust Gap
Social ecommerce is reshaping online retail, blending the reach of social media with the convenience of in-app purchasing.…
Executive Viewpoints July 9
Harry’s Promotes Veterans’ Mental Health with ‘Got Your 6’ Campaign
In military jargon, “got your six” means “I’ve got your back,” and Harry’s is putting actions behind those…
News July 7Top Stories
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