Aspire Debuts Dashboard to Improve Influencer Campaign Analysis
Aspire has introduced its Impact Dashboard, designed to provide brands with a quick, digestible snapshot of campaign performance.…
News September 14
Latest In: Social Media Marketing
How Prada, Starbucks and Porsche are Using Discord to Up Their Customer Engagement Game
For many people Discord remains an anomaly — something they may have heard of during the pandemic but…
Features August 31
Arity PMP Helps Customize Ads Based on Consumer Driving Behaviors
As privacy regulations ramp up, brands and retailers are looking for ways to personalize marketing efforts without relying…
News August 31
How Henry Rose Drove 1.9M TikTok Impressions with Agile Creative
The average TikTok user spends 95 minutes per day on the app and opens it 19 times per…
Features August 30
7 Targeted Retail Strategies for Revenue Growth and Margin Improvement
In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages…
Executive Viewpoints August 30
The End of D2C as we Know it: Enter Direct-to-Retail
Every few decades, retail brands discover a new way to connect with consumers. The early 2000s saw the…
Executive Viewpoints August 25
CommentSold Moves into DTC Sales with Popshoplive Acquisition
CommentSold, a provider of live selling technology, has acquired the assets of mobile livestreaming marketplace Popshoplive. The newly…
News August 24
Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller
Toy company Educational Insights launched in 1962, long before the internet existed. Now the company has become the…
Features August 24
Shoppable TV May Leapfrog Livestreaming in the U.S. — Here are 3 Tips to Get in the Game
There’s been a lot of anticipation surrounding livestream shopping in the U.S., based largely on its success in…
Features August 16Top Stories
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