Amazon Adds New Social Shopping Features Including ‘Consult-a-Friend’
Amazon is already the place where many consumers start their shopping journeys, and now the company wants to…
News October 19
Latest In: Social Media Marketing
Encourage Your Customers to Call Again. Here’s How.
Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed…
Executive Viewpoints October 17
How Bask Suncare is Leaning into the Newness of Instagram’s Threads
Like many other brands in the direct-to-consumer (DTC) space, Bask was eager to test Threads when it launched…
Features October 13
Citing Rise of Generative AI, Snap Nixes ARES White-Label AR Offering
Just six months after it launched, Snap Inc. is closing its AR Enterprise Services (ARES) division, with CEO…
News October 12
AI’s Rapid Growth Combined with Other Emerging Technologies Will Drive Greater Accessibility
Consumers are cautious and somewhat “on watch” when it comes to AI, but they know they’ll need to…
Executive Viewpoints October 12
Q4 Could Be Huge, But Most Retailers Have a Blind Spot
Despite global economic concerns, consumer spending has remained robust throughout 2023, and retailers are looking forward to a…
Executive Viewpoints October 10
UPDATE: Meta’s New Generative AI Features Now Available to Advertisers
Editor’s note: This story was originally published on May 12, 2023 under the headline ‘Meta Tests Out New…
News October 6
Inside Liquid Death’s Killer Growth Playbook
For some, Liquid Death represents an exciting and inspiring example of a CPG brand rewriting the rules of…
Features October 6
How a Reactive Omnichannel Strategy can Help you Capitalize on Reactive Buying Trends
Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing…
Executive Viewpoints October 4Top Stories
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