Latest In: Social Media Marketing

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How to Make your Beauty Routine More Eco-Friendly

As each year passes, climate change is becoming more apparent around the world. And no matter how relatively…

Executive Viewpoints December 13
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Pinterest Showcases the Trends that will Shape 2024 at Shoppable NYC Pop-Up

What do jellyfish, cardigans, cowboy boots and SMEG toasters have in common? Nothing really, except they are all…

Features December 12
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The Challenges of Building a Beauty Brand and How to Overcome Them

In the beauty industry, every day brings with it the promise of innovation, creativity and, for many, the…

Executive Viewpoints December 7
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Lego Debuts Fortnite Survival Crafting Game

The Lego Group and Epic Games will introduce Lego Fortnite, a new survival crafting game, on Dec. 7,…

News December 5
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Why UK Retailers Should Save Some of Their Christmas Marketing Spend for Chinese New Year

Christmas in the UK is already in full swing. The UK remains a global shopping destination and traditionally…

Executive Viewpoints December 5
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Meta is bringing Threads to Europe

Meta Preps to Bring Threads to Privacy-Conscious Europe as Musk Tells Fleeing X Advertisers to ‘Go F—’ Themselves

Meta is ready to launch its Twitter/X-competitor Threads in Europe this month, The Wall Street Journal reports, citing…

News December 1
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New commercial series from Walmart will be fully shoppable.

Walmart Brings a Little ‘RomCommerce’ to its Holiday Marketing

Walmart is tapping into one of Americans’ favorite holiday traditions — watching holiday rom-coms — for a new…

News November 29
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Revving Up Sales: The Competitive Edge of Visual Content

The power of visual content has evolved from a nice-to-have supplement to a central force shaping how businesses…

Executive Viewpoints November 29
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Retail Media is Omni-Funnel: How to Master It

When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If…

Executive Viewpoints November 28
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