Latest In: Social Media Marketing

The State of Gamification in Retail: How Brands Can Take Advantage

When creating an advertisement or a campaign, there is a clear number-one priority a brand needs to focus…

Dr. Marcus Collins Named Headline Keynote for 2024 Retail Innovation Conference & Expo

TikTok Tests Tool that Would Make All Content on the Platform Shoppable

TikTok is testing a new feature that could make all video posts on the social media platform shoppable.…

Planet Fitness Joins the Retail Media Game

Fitness center chain Planet Fitness is the latest company to jump on the media network bandwagon with the…

2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer…

6 Paid Social Trends to Be Aware of in 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. For…

Look to the Skies, Dallas: Walmart Expands Drone Delivery to 30 DFW Metroplex Municipalities

Walmart is dramatically expanding its drone delivery footprint in the Dallas-Ft. Worth metroplex, operating from stores in 30…

Real-Life ‘E.l.f.-Pinching’ Inspires True Crime Mockumentary

E.l.f. Cosmetics are apparently so highly prized that they push otherwise law-abiding citizens into stealing — well, “unauthorized…

TikTok Taps Peloton for New Fitness Content Hub

TikTok and Peloton are teaming up to launch a new fitness hub on the social media platform —…