New Simon Campaign Touts Malls’ Multi-Generational Appeal
Mall operator Simon has unveiled its Meet Me @themall campaign, blending ’80s and ’90s nostalgia to capture Gen…
News October 2
Latest In: Social Media Marketing
Game, Set, Match: American Eagle Sees ‘Spectacular’ Results Partnering with Coco Gauff and Other Female Athletes
After decades of building their own personal brands and struggling to get a share of the substantial endorsement…
Features September 30
Big Lots Looks to Bolster Lagging Sales with New Affiliate Program
Big Lots is moving full steam ahead despite its recent bankruptcy filing and sale. In addition to bringing…
News September 26
TikTok Beefs Up Search Ads Offering Just in Time for Holiday Shopping
For several years now, consumers’ search behavior has been trending away from general search engines and toward platforms…
News September 25
YouTube Sharpens Appeal to Creators with New Gen AI Tools, Earning Capabilities
Last week at its annual “Made on YouTube” event for creators, the Google-owned video platform unveiled a suite…
News September 23
Amazon is Moving Beyond its Own Walls Like Never Before…What Will it Mean for Retail?
The major tech platforms, Amazon included, are often referred to as “walled gardens” because they offer an immense…
Features September 23
FTC Accuses Social Media Services of ‘Vast’ User Surveillance, Lax Privacy Protections
The Federal Trade Commission (FTC) has issued a damning new report on the data collection and use practices…
News September 20
Meta Unveils New Ad Tools to Help Brands Drive Holiday Sales
With social media expected to drive a large portion of shopping research and conversion this holiday season, Meta…
News September 16
Target Goes to the Dogs (and Cats) for ‘Cuddle Collab’ Product Launch
Target will launch an exclusive collection for pets and pet lovers, The Cuddle Collab, with more than 180…
News September 11Top Stories
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